Successful communication in business requires more than the mastery of another language.Mohssen Esseesy’s Al-Munjiz helps learners cultivate strategies for increasing language proficiency while building strong cultural awareness. It merges language instruction with lessons on how to design an appropriate résumé, respond to a job advertisement, analyze energy and fuel markets, and otherwise navigate Arab business contexts. Through this thoughtful exposure to Arab professional life and culture, Esseesy crafts a well-rounded content-based textbook that promotes crucial critical thinking and problem solving skills for business competency.
With chapter-modules that can be taught in any sequence, Al-Munjiz develops core competencies for advanced Arabic learners through six key business topics: Islamic banking, geography, employment, fuel and energy, e-commerce, and tourism. The textbook features authentic materials, case studies, business sources, and provides video interviews with prominent Arab business experts that enrich the comprehension of targeted topics (available on the publisher website). Al-Munjiz includes diverse types of exercises and activities, making the textbook ideal for linking the classroom with commerce for school, college and university, government, and private and professional language group instruction.
Table of Contents
Unit One: Business Geography
Goals of the study module
Recalling information
Reading 1
Text
post reading
Research
Important (specialized) expressions
Reading 2
Text
Post-reading
Research
Reading 3
Text
Important expressions
Case study
Pre-case study
Listening
Recorded interviews with two researchers on the topic of a unified Arab currency
First video
Second video
Challenge
Hints to students
Additional resources for research
Unit Two: Employment
Goals of the study module
Recalling information
Reading 1
Text
Important expressions
Reading 2
Important expressions
Writing your personal resume
Sample personal resume (prepared according to chronological order)
Some important (action) verbs for writing resumes
Research
Writing job cover letters
Important expressions
Sample job cover letter
Research
Job interviews: How to prepare for them?
Research
Reading 3
Unfamiliar vocabulary
Important concepts
Text
Post-reading
Listening
Unfamiliar vocabulary
Case Study
Prelude to the study: Al-Rabihy family-owned company
A brief history of the company
Challenge
Additional resources for research
Unit Three: Fuel and Energy
Goals of the study module
Recalling information
Reading 1
Text
Important expressions
Post-reading
Reading 2
Important expressions
Text
Post-reading
Reading 3
Text
Listening
Important expressions
Case study
Challenges and recommendations
Additional resources for research
Unit Four: Islamic Banks
Goals of the study module
Recalling information
Reading 1
Text
Important expressions
Post-reading
Reading 2
Important expressions
Text
Types of Islamic financing
Post-reading
Reading 3
Text
Important expressions
Post-reading
Reading 4
Important expressions
Post-reading
Listening
Important expressions
Case study
Prelude to the study
Challenge
Additional resources for research
Unit Five: Electronic Trade
Goals of the study module
Recalling information
Reading 1
Text
Important expressions
Reading 2
New vocabulary and its meaning
Post-reading
Listening
Important expressions
Important expressions in the video
Case study
Prelude to the study
Challenge
Additional resources for research
Unit Six: Tourism Sector in the Arab Economy
Goals of the study module
Recalling information
Reading 1
Text
Important expressions
Post-reading
Listening
Important expressions
Post-listening
Reading 2
Text
Post-reading
Reading 3
Listening
Case study
Prelude to the study
Challenge
Additional resources for research
Reviews
"Finally, a textbook for advanced business Arabic that makes sense. Al-Munjiz is a well-organised book which provides authentic material for enhancing learners’ knowledge of business Arabic. With contemporary topics such as Islamic banking and e-commerce, a modern approach which allows learners to be both analytical and creative, a variety of activities designed to address all language skills, and a handy glossary, this book is a great addition to any business Arabic class."—Mai Zaki, associate professor, Department of Arabic and Translation Studies, American University of Sharjah
"Al-Munjiz: Advanced Business Arabic represents a major contribution to the Arabic field and a valuable source for teachers and learners of Arabic worldwide. The approach utilized in Al-Munjiz reflects skillful integration of both theory and practice. The book is anchored in theories of content-based learning and language for specific purposes and is based on years of masterful practice and experience in the classroom that have been fully utilized in the design of the book and its various components. The integration of all language skills within business-based themes, the case studies that address multi-dimensional analysis of business topics, the video interviews with prominent business figures in the Arab world, and the wide variety of activities included in the book will set the new standard for business Arabic for many years to come."—Mahmoud Al-Batal, Professor of Arabic, Department of Arabic, American University of Beirut (AUB)
About the Author
Mohssen Esseesy is a professor of Arabic and international affairs and Director of the Arabic program in the Department of Classical and Near Eastern Languages and Civilizations at the George Washington University. He has published extensively on Arabic and Semitic historical linguistics and is the author of Grammaticalization of Arabic Prepositions and Subordinators: A Corpus-Based Study.